Our Pay-per-lead program

With A & W Consultants' pay-per-lead program you will increase your sales with a measurable ROI, and pay only for the leads you receive. Pay-per-lead marketing has successfully helped many of our clients generate relevant leads.

Acceptance Policy

Regretfully we do not accept every company

Before we accept a pay-per-lead client we first evaluate the risk in running a pay-per-lead campaign based on our understanding of the market and how marketable we believe your product or service is.

Other aspects we consider include supporting collateral and client credibility in the market-place.

For example, if a client has a compelling offer in a sector we understand clearly then running a pay-per-lead program is an attractive proposition for us.

If we have sufficient market knowledge and believe your company and products conform to the above, we are very likely to offer you a proposition.

 

Why Pay-per-lead?

Most companies undertake SEO or PPC because they want to generate enquiries. Our Pay-per-lead program is ideal for businesses where lead generation is the overall aim.

Pay-per-lead vs SEO

Pay-per-lead is different from SEO because it does not involve any work on your website. It will involve SEO but only on the site that we create for the purpose of generating leads.

Pay-per-lead gives your business the ability to have all the benefits of 'up-to-date' professional SEO (without the huge overhead), in a 'pay-as-you-get-leads' program.

Pay-per-lead vs Pay-per-click

Pay-per-click (PPC) does not guarantee one any business, you pay an amount of money without guaranteed that this click will convert in to a lead.

Pay-per-lead however, is where you ONLY pay for what leads that you get, i.e. a real lead via a real enquiry form.

 

...and this is how it works!

A & W Consultants will take responsibility for attracting leads through various online marketing channels.

Whether it involves email marketing campaigns (using our own or 3rd party lists), SEO (microsites), banner advertising, on-line surveys, or pay-per-click we will promote your products or services to attract the right kind of leads.

The enquiry forms will be developed based on your criteria, meaning you will receive exactly the kind of leads you want.

What Constitutes a Lead?

We consider an enquiry to be a lead when:

1. the enquiry has a valid telephone number
2. the enquiry has valid email address

If you would like a no-obligation pay-per-lead quote please click here.